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Debra's Blog

MINDFUL MAGIC - A Moment for Morale, Motivation, and Management

WELCOME to the MINDFUL MAGIC. I work with companies that want their teams to work together better and improve the quality of Morale, Motivation, and Management.


I am Debra W. Gould, President & CEO of Debra Gould & Associates, Inc., a Performance Management company.


“One can’t believe impossible things,” Alice said. “I daresay you haven’t had much practice,” said the Queen. “Why sometimes I’ve believed as many as six impossible things before breakfast.”-Lewis Carroll


Mentioning Morale, Motivation, and Management-


Thinking back to our opening quote from Alice in Wonderland, let’s be SMART and take a look at something that sometimes looks impossible to many organizations…developing good goals. Whether you believe it or not, there are good goals and bad goals. A bad goal is a goal that is so broad, vague, unclear, and unrealistic that no one has a clue where to start or when to finish. Bad goals float around aimlessly like a dead fish at the top of the pond or fishbowl that is your organization. A good goal can make something that looks impossible-POSSIBLE! A good goal is SMART:


  • Specific-specific means that it is clear, exact, and leaves no doubt what is to be done and how.

  • Measurable-measurable means that you can count what you’ve DONE. Counting requires numbers and is objective. It either “is” or it “isn’t”. There is no maybe about it.

  • Attainable-attainable means that you will be able to DO what you said you would DO. You have set reachable outcomes for yourself.

  • Realistically High-realistically high means that you will be able to REACH your goals and they are as high as possible when all factors are considered.

  • Time Bound-time bound means that you’ve taken into account all the activities necessary to REACH your goals and have set a target time for when they will be reached.


SMART goals are important in all aspects of our lives-both work and personal. So, who do you want to be someone like Alice who is mired in impossibilities, or someone like the Queen who thinks at least six impossible things before breakfast? Remember to be SMART, and you will find that what looks impossible can become possible.


The Minute-Being mindful of: impossible and possible things; and, good goals and bad goals-What do you think and feel about this? What do you do about this? Is there anything you would like to do differently about this in the future?


The Meeting of the Mindful-for fuller minds and moving organizations…please contact


Debra Gould & Associates, Inc.

Phone: (504) 460-9641




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